Everything we make is powered by the creatives we work with every day, across music, fashion, content and media. That network is why our work lands as culture rather than marketing, and why brands come to us when credibility matters.
What we make
Pop-ups, showcases, live events and cultural moments, designed and delivered end to end. From concept and curation through to production, talent and content capture.
Ongoing programming for venues, spaces and brands, from curated event series to full cultural calendars, built to attract and hold a creative community.
Talent-led content and campaigns that carry a brand into culture, from social-first creative to event storytelling, made with creatives who know the audience because they are the audience.
Days and experiences that connect brands directly with creative talent, from industry insight sessions to reimagined recruitment days that surface ability the standard process misses.
Agency questions
- What does the Hype & Genius agency arm do?
Four things: brand activations and events, from pop-ups and showcases through to full production, talent and content capture; cultural programming for venues, spaces and brands; talent-led content and campaigns; and talent experiences that connect brands directly with creative talent, including reimagined recruitment days.
- Why do brands come to Hype & Genius rather than a traditional creative agency?
Because the work is powered by the creatives we work with every day across music, fashion, content and media. That network is why the output lands as culture rather than marketing, and why brands come to us when credibility with a creative audience matters.
- Can Hype & Genius handle an event end to end?
Yes. Activations and events are designed and delivered end to end, from concept and curation through to production, talent booking and content capture.