create impact
We’re re-writing the creative rulebook, standing up against exploitation, and making sure fairness takes centre stage with our creative social enterprise and award-winning youth provision.
- Championing creatives in the UK
- The UK has the largest creative industries in Europe, generating £111.7 billion in 2018. This represents 7.3% of the UK's total economy.
- The UK has the largest creative industries in Europe, generating £111.7 billion in 2018. This represents 7.3% of the UK's total economy.
- BAME (Black, Asian and Minority Ethnic) individuals make up only 12.5% of the creative workforce.
- Disabled people make up 6.6% of the creative workforce, compared to 17.9% of the overall UK workforce
- Women hold 36.7% of jobs in the creative industries, compared to 47.2% in the wider UK workforce.
change
Join us in our mission to reduce creatives against exploitation, and to make sure fairness takes centre stage.
Korinna Williams
Korinna is Co-Director at Hype & Genius. She is driven by a deep passion for collaborating with organisations committed to creating social impact. She's dedicated to making a positive difference with Hype & Genius and builds impactful partnerships.
Lylo Gold
Lylo Gold, acclaimed musician and Co-Director at Hype & Genius, recognised by The Fader, MOBO's Ones To Watch, and AfroPunk, infuses her distinct musical prowess into her role. As Co-Director, she infuses her creative vision and expertise to the dynamic initiatives at Hype & Genius.
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Hype & Genius
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